Strategy
Nature’s innovation lab
Amphibian is building a portfolio of market-based solutions for nature.
Our innovation strategy and well-tuned process for going from “zero to one” leverages 15+ years of experience at world-leading technology companies & nature organizations, including Google, Google X, Oceankind, and Conservation International.
Nature + Tech + People
If people find purpose, joy, & fulfillment through nature, they will be more likely to protect it.
Amphibian is different from traditional nature conservation approaches. Though all our projects will benefit nature directly or indirectly, we only focus on projects where people benefit through having an improved connection to nature. This is often experienced through finding greater purpose, joy, and fulfillment in life.
What we’re working on
Curious what products we’ve been developing?
“I used to think that top environmental problems were biodiversity loss, ecosystem collapse and climate change. I thought that thirty years of good science could address these problems. I was wrong.
The top environmental problems are selfishness, greed and apathy, and to deal with these we need a cultural and spiritual transformation. And we scientists don’t know how to do that.”
James Gustave Speth,
Co-Founder, Natural Resources Defense Council